Kyle Prinsloo @kylepdotco
I run an Agency, SaaS, Community, and Create Content. Insights from 10 years in business and freelancing. kyleprinsloo.com Joined December 2015-
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What’s the difference between a $3,000 website and a $10,000 website? Often, it’s nothing. Only the price. Some $150 templates look like $30,000 custom websites. So what is it then? - Sales - Experience - Confidence - How you pitch the value - The type of clients you work…
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One big change helped me increase my revenue fast: Focus on the MONTHLY income streams. It’s ‘easy’ to sell a $3-5k website, but that’s once-off, then what? It’s ‘easier’ to sell a $500 - $1k /month service. Do both, and you’re on to a winner. I often charged clients $3k for…
This one tip DOUBLED my freelancing income within 3 months: In 2017, a lead contacted me wanting to meet to discuss his project. We met at a coffee shop and he told me about his idea - a trading platform. After our chat, I was excited and met with the team to discuss the (big)…
Quick tip I learned (the hard way) to avoid MOST client issues: Always get 100% payment upfront. IF it's a deal breaker, do 50% upfront and remaining 50% on an agreed upon date before the project is complete. NEVER on completion, as "completion" is relative.
Kyle Prinsloo retweeted
Here is @kylepdotco talking about why you should niche down as an agency or freelancer (he loves to listen to himself talk) Listen to the entire episode on theagencyhustle.com
✅ "I make websites" ✅ ✅ "I make websites for plumbers" ✅✅✅ "I help plumbers get 3x more bookings" $ → $$ → $$$ Commodity → Niche → Specialist Extremely Saturated → Less Saturated Difficult To Compete → Easier To Compete Sell the outcome & results - not the tool
Last month, @natmiletic and I launched our podcast, The Agency Hustle. ...and as expected, only his mom listens to it. So we decided we need VC funding to make sure we get 2 people listening to it every month. Problem is they don't want to invest (and I can't blame them...)…
Why would a client want to pay for a website, when they can just make it themselves for free with tools like: - Wix - Wix Studio - WordPress - etc.? Here's my answer: Platforms like Shopify, Wix and others are great. They make creating sites easy and you can often get good…
Kyle Prinsloo retweeted
Just recorded the first podcast episode of The Agency Hustle with @kylepdotco Shoot me now Episode dropping soon! Sign up to our newsletter to get notified: theagencyhustle.com
Quick tip I learned (the hard way) to avoid MOST client issues: Always get 100% payment upfront. IF it's a deal breaker, do 50% upfront and remaining 50% on an agreed upon date before the project is complete. NEVER on completion, as "completion" is relative.
April Fools came early
This table is where my freelancing career started. My wife and I lived in a small cottage and she used to help me at night. So grateful for those memories... May this encourage you on your freelancing journey 👍
The key to avoiding the valley income is to offer your service monthly. Once-off services are good, but you’re back to 0 the next month… Monthly services are great, because even if you lose one client, you have others. Full-stack dev? ➡️ offer monthly hours Web designer? ➡️…
1x Employer paying $10,000 /month: If you're laid off, you're at $0. 10x Clients paying $1,000 /month: If you lose one, you're at $9,000. I prefer the low-risk alternative.
❌ “I am a web developer.” ✅ “I help nutritionists get more clients.” ✅ “I help course creators sell more courses.” ✅ “I help dentists get more patients.” Sell the OUTCOME. Not the tool.
The key to selling monthly services: Help the business make more than they’re paying you.
My first client was a $5 Fiverr sale. That turned into a $100 Wireframe. That turned into a $1,000 Website. That turned into 8x Websites. That turned into a $1k Monthly Retainer. That turned into Referral Clients. All from this ONE client. Starting small is underrated 👍
What happens when you don’t get payment upfront 😂
I voted no
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