Pierre-Adrien Lair @pal_analytics
Analytics & Conversion Senior Lead @Converteo. Data Collection, Tag Management, CRO, DataViz, AI enthusiast. Tweets in 🇫🇷 & 🇺🇸 Paris Joined November 2019-
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Manus makes it too easy
Manus makes it too easy
Pierre-Adrien Lair retweeted
AI agents are browsing the web like humans—but 10x faster. They click, scroll, and even shop. Here’s why it changes everything 🧵👇 1️⃣ Web traffic could explode by 200% 2️⃣ Bandwidth costs may rise 30% 3️⃣ Ad impressions could skyrocket 4️⃣ Site security is under pressure 5️⃣…
Pierre-Adrien Lair retweeted
objectivement @napkin_ai c'est prometteur
Pierre-Adrien Lair retweeted
#LookerStudio Blog post How to create a time frame control for your Looker Studio series chart how.withlookerstudio.com/advanced-contr… (Available in 🇬🇧 English and 🇫🇷 French)
Pierre-Adrien Lair retweeted
It’s finally possible to send #GoogleAnalytics *app* events to server-side #GoogleTagManager. It’s a pretty complicated setup and not necessarily as elegant as I would have hoped, but it is definitely a good move for app measurement. developers.google.com/tag-platform/t… #measure
The movie "Hundreds of Beavers" is a indie masterpiece
Google is losing its mind by entering a communication and feature war with OpenAi and Perplexity. Core product quality is degrading, pressure on teams...
Je viens de publier un nouvel article autour de GA4 et des écarts; hésitez pas à me dire ce que vous en pensez ! converteo.com/blog/lookup-go…
Pierre-Adrien Lair retweeted
Here are the slides from my recent presentation on cross-platform tracking using Firebase/Google Analytics4 at the Emerce Conversion & Analytics event in Amsterdam last week. slideshare.net/slideshow/emer… #firebase #analytics #GoogleAnalytics
"Changement d'époque en cours" : On lance notre podcast sur l'IA avec @converteo cbnews.fr/mobile/image-s… Merci pour la ref @oizo3000
Pierre-Adrien Lair retweeted
🚨 NEW TOOL ALERT I found many articles on Google Consent Mode V2, but many had misleading interpretations of consent status So, I revisited my notes from the past months and developed a Google Consent Decipher Tool. Which I'm releasing as Beta today youtube.com/watch?v=jZx2q3…
Pierre-Adrien Lair retweeted
ONE EXTENSION TO RULE THEM ALL A Chrome extension that will solve all your GA4 problems Introducing the REAL game changer buff.ly/4bFRWxC #googleanalytics #googleanalytics4
Pierre-Adrien Lair retweeted
On a choisi @haloscancom plutôt que @semrush comme API pour les données de trafic d'un Saas qu'on développe depuis 3 mois. On a comparé le trafic moyen mensuel de plusieurs de nos sites/sites clients avec nos Search Console, Haloscan et Semrush... Voici les résultats :
Pierre-Adrien Lair retweeted
What a bombastic article. Thread 🧵 Google Tag Manager Contains Hidden Data Leaks & Vulnerabilities searchenginejournal.com/google-tag-man… via @martinibuster, @sejournal
This is dope congrats 🦾
Pierre-Adrien Lair retweeted
Good news for GA4 / BigQuery fans! Item-scoped custom parameters are finally in the export! You'll find them in the schema with the repeated field "item_params" under "items". #googleanalytics4 #bigquery
🍿 Excited for the ultimate legal showdown... Max Schrems vs. CJUE is a nail-biting battle that deserves its own Netflix series.
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