Founder @MuchoBrands💥 Meal Replacement Bar https://t.co/dSHyfMZwjJ 🎨 Creative Assets on Autopilot for DTC Brands https://t.co/egnwZ7rU2jbeacons.ai/robertythoughts NYCJoined November 2021
implementing n8n… and the use cases are endless
completely changes how I view bizops
now it’s all about understanding the structure of the following per system:
- Work flows
- Process flows
- Asset (Inventory/cash) flows
- Information flows
and figuring out what is “good”…
your margins will improve with scale only if you understand:
- incremental halo
- brand lift
- raw material cost breaks
- labor costs:day rate
- creative flywheels
the reality is not all categories are economies of scale
ask Casper
working with an ERP implementation team
and realizing that most brands way bigger than me have COOKED gross margins
feels like everyone has 70%+
reality is more like 40-50% 😭
ecom is one of the most operationally complex business models
the reality is that even with AI, 90% of work cannot be automated
creators, VAs, warehouse workers, QA, media buyers
every single damn stakeholder
needs to be aligned
if you can figure out a way to abstract away…
all these dropshippers pushing esoteric growth tactics
have obviously never ran an operationally complex product
80% of my time is spend in spreadsheets and managing lead times
Never take advice at face value.
YC says to “launch fast.” Dropshippers talk about how “only marketing matters.” Retail brands only talk about raising money and door count.
The truth is, they’re all correct, but probably not for you.
If I listened to tech and launched fast I’d…
the golden age of american consumerism is over
we truly don’t understand the extent of which discretionary spending was bouyed by decades of imperialism, subsidized manufacturing, and big ag
normal goods are just gonna get more and more expensive
and that trend is secular
we…
all this AI static ad talk is old news
ad accounts have been filled with AI for almost a year now
AI ads will not make or break ad accounts
messaging will
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