Trust Metrics @trust_metrics
The digital measurement standard for publisher transparency, effectiveness and quality. trustmetrics.com New York, NY Joined February 2011-
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true words "support the content or the content goes away."
Don't dismiss the entire news category because of the news. Approach it differently
Insights from our audits can show you both how to optimize your current campaign as well as plan for the next. We found in a recent audit that using our clutter scores, it showed that the CTR was lower when ad ran on high Ad clutter sites & better with low score Ask us about it.
Our CEO @MarcJGoldberg wrote a piece about the news category. Media buyers: "Don’t run away from news, just approach it differently. " bit.ly/2Xm9etv
“News of the day is the news. We can’t change that. So saying you can’t advertise on the news is to avoid reality. It’s incumbent on exchanges to do their jobs of whitelisting quality websites.” YUP CALL US! bit.ly/2BOfVLD cc: @MarcJGoldberg
wise words from our ceo @MarcJGoldberg and @acfou . bit.ly/2I8Vgro We offer free audits, let us help you, feel free to reach out.
Ads.txt is part of the best practices of media buying....but it is only one part.
Eat your lunch at your desk today and watch this @CraigSilverman video
Eat your lunch at your desk today and watch this @CraigSilverman video
Thanks for including us and our CEO @MarcJGoldberg
"The era of brands sitting on the sidelines is over. Every ad placement is now an endorsement, ....and responsibility isn’t optional. As consumers become more conscious of how brands align themselves with issues, dollars and loyalty will follow." bit.ly/2Ffm6e4
Very useful piece and examples by @MarcJGoldberg mediapost.com/publications/a… #marketing #media #cybercrime #bots #fraud
Following up on our media post article. The ad clutter on this about us page, was worse than the original screen shot showed. Here are a few more views. Reach out for your audit! bit.ly/2T5vogC cc: @MarcJGoldberg
Our CEO @MarcJGoldberg does not want to shame people, but we do! Reach out to us , we can do a free audit for you .
Our CEO @MarcJGoldberg does not want to shame people, but we do! Reach out to us , we can do a free audit for you .
Our CEO @MarcJGoldberg featured in @TheDrum . Showing you the Bull Shhhh on BS (Brand Safety) and how you can better navigate. thedrum.com/opinion/2018/1…
"Brand Safety Is Not the Place to Cut Corners in Your Marketing Budget It's a dangerous digital world out there today for brands, and marketers and advertisers cannot afford to put consumer trust at risk." entrepreneur.com/article/322354 WE AGREE!
Thanks Bill.
New coalition plans to assign a trust score to news sources by aggregating information about news trustworthiness from multiple sources @towknightcenter @trust_metrics @jbenton kell.gg/thisn3831d

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