TechMarketers @TechMarketers2
https://t.co/q6lkdKYHKo will bring technology marketing leaders together in a peer-to-peer community that collaborates, learns, debates and discovers solutions Joined July 2019-
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Striking a balance between the pride of the engineers and the needs of the market. Typical of days work for a tech marketer? #CMO #techmarketing tech-marketers.com/feature/100004…
Liverpool: huge tidal power plant on the Mersey could make city a renewable energy hotspot theconversation.com/liverpool-huge… via @ConversationUK
The challenge is that there is still some market perception that open source is free WSO2 #CMO is open sourcing new markets tech-marketers.com/feature/100004… #opensource
API integration provider says the market is heating up, driving marketing opportunities WSO2 CMO is open sourcing new markets #CMO #API #opensource tech-marketers.com/feature/100004…
The datacentre has been look at as a specialist real estate decision, but we need it to be seen as technology provision: Cyxtera President says. #CMO @cyxtera tech-marketers.com/feature/100004…
Emerging markets, Amazon faces global e-commerce challengers from emerging economies #CIO #CTO #CMO lnkd.in/dUnVvBr
“It should be the goal of all CMOs to differentiate their organisation,” says Tim Pickard, #CMO of Egress Software Technologies tech-marketers.com/feature/100004…
A great article from @TechMarketers2; '#Consumers aren't just looking for the best product or price in the early stages of their journey, they're also seeking relevant, meaningful, and immediate assistance to help them make important purchasing decisions.' hubs.ly/H0k5l3X0
"A new breed of marketers are increasingly taking the lead to modernise the entire customer journey and deliver seamless customer experience," tech-marketers.com/feature/100003… #CMO
A continual challenge for technology marketers is to stand out in the crowd and to have a way of describing how you stand out. #CMO lnkd.in/d7msQSc
#Datacentre and security specialist sees opportunities ahead. Cyxtera President says value proposition is key to marketing tech-marketers.com/feature/100004… #CMO
McDonalds move marketing to be a reporting line of technology as it reports to the #CIO customerthink.com/mcdonalds-drop…
Tech CMOs rely on quantifiable value and credible customer stories to build the brand and establish credibility. #CMO Q&A Priya Rajan, VP and Head of Marketing, DataVisor tech-marketers.com/feature/100003… @DataVisor
The murky use of data by the presidential campaign waged by Donald Trump in the USA and by the leave the EU lobby in the UK have sparked a debate and concerns that data intermediaries tech-marketers.com/feature/100003… #CMO #Brexit #Boris #data
"Every business has to be more responsive to the customer journey," says #CMO Carl Tsukahara of Optimizely tech-marketers.com/feature/100003… @Optimizely
#Facebook’s financial services ambitions face some challenges from regulators. #CIO #CTO #CMO economist.com/business/2019/…
Sentiment analysis has a new arena to content with - voice. Has sentiment analysis failed to win CMOs hearts? #CMO tech-marketers.com/feature/100003…
"It's important for marketers to measure what matters for both marketing and the business," #CMOs reveal budgets will increase tech-marketers.com/feature/100003…
#Cybersecurity is an important marketing opportunity for our company #CMO interview: Abigail Gabriel Schneider Electric tech-marketers.com/feature/100002…

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