Kyle Peters @_kylepeters
Sr. Director of Emerging Brands @ Jack Links | CPG Advisor | The Alex Rabbe Foundation | 2x Founder | Philly sports guy linktr.ee/kylepeters Joined October 2016-
Tweets2K
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Followers1K
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Following2K
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Likes78K
These are about to do numbers at Trader Joe’s
Welcome to the Eagles 🦅
Welcome to the Eagles 🦅
Who’s the best email marketer in CPG? 1. Who’s the best contract for hire? 2. Who’s the best person to buy an hour of time with to learn/meet with my brand team?
IQ Bar finally in the mid west 🔥 @willnitze
Just seeing this for the first time. People are grabbing them like crazy too. Danone extending the oikos brand into RTD protein shakes. Not just yogurt
Indeed 🔥 new partnership with Thomas Keller is awesome too
Indeed 🔥 new partnership with Thomas Keller is awesome too
The agents at the airport offering 2 months of free CLEAR like they’re trying to sell drugs. Walk up while you’re waiting in line and… “I can get you for free. 2 months. Skip the line, no wait. I’m gonna walk away, you sure?”
😮💨OOF, Meati selling for $4M. Was valued at $650M after their $150M Series C funding round in 2022. $450m in total funding raised 😬 greenqueen.com.hk/meati-foods-my…
Pat Spencer is the most slept on story in the nba. Making all of us lacrosse guys proud 🔥
2.5 hours in and I already (no idea how) messed it up and needed to start from scratch. Annoying but seemingly inevitable when learning something new like this. I was able to start fresh, organize appropriately, clean up the aesthetic of the homepage on VS code and set things up…
2.5 hours in and I already (no idea how) messed it up and needed to start from scratch. Annoying but seemingly inevitable when learning something new like this. I was able to start fresh, organize appropriately, clean up the aesthetic of the homepage on VS code and set things up…
Ive never built anything with code. Nothing. I had an idea to build a tool and ChatGPT is talking me through it like I’m a kindergartener. Using GitHub, node, vercel, and more. This is insane. If I can actually build this that’d be sweet. Either way it’s fun to flex into…
Slate > everything
Big fan of Half Day and the team over there. As I look at their new packaging I wonder if it’s worth them pushing “Modern Iced Tea” over “new era iced tea” the way poppi and olipop have helped coin and usher Modern Soda. Although, both olipop and poppi took different approaches…
If you were going to sell someone on the value of DTC for a CPG brand, what would you be sure to communicate?
Don’t let Luna distract you from the fact that our treats are made with only 3 ingredients, human grade and American sourced beef 🇺🇸🥩 Treat ‘em with respect.
How is everyone getting ChatGPT to be so accurate with their product images?
So what text platform just changed their pricing and is having brands migrate to someone new? 😂

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Amir Khan @amirk_23
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