faris @faris
Hello! I'm Faris. I'm looking for the awesome. Founder/Genius Steals. Nomadic strategist/speaker. Author/Paid Attention. Husband/@rosieyakob. geniussteals.substack.com On The Road Joined December 2006-
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1962. The broadcaster Arthur Godfrey complained, “Now you can’t kid anyone anymore. Negro and Italian jokes are out. It’s sad.”
Hmm that should work.
Mr. Hillstrom is SAVAGE and extremely cursed with deep expertise and tacit knowledge no one pays attention to. He wears it all very well. And what do we get? A bunch of strip-mined strip malls.
Mr. Hillstrom is SAVAGE and extremely cursed with deep expertise and tacit knowledge no one pays attention to. He wears it all very well. And what do we get? A bunch of strip-mined strip malls.
Some proper high level ‘marketing’ there alright. 😬
Some proper high level ‘marketing’ there alright. 😬
Fantastic article from @Robertc1970 I've always found rapid change and big results are more likely to happen if you work with emotions, not logic. Logic is a "bottom of the funnel" thinking process to be deployed *after* you know exactly what you want. (Love that Caddy, btw.)
Fantastic article from @Robertc1970 I've always found rapid change and big results are more likely to happen if you work with emotions, not logic. Logic is a "bottom of the funnel" thinking process to be deployed *after* you know exactly what you want. (Love that Caddy, btw.)
Imagine waking up in the morning and thinking “you know who I’ll go after? Disabled people. They’re the problem not the rich people dodging taxes, or the multi national companies ripping everyone off” Morals of a house brick this lot.
Imagine waking up in the morning and thinking “you know who I’ll go after? Disabled people. They’re the problem not the rich people dodging taxes, or the multi national companies ripping everyone off” Morals of a house brick this lot.
On the difference between claims and actual behaviour The bars on left are the % who claim to exercise above a certain threshold (men = 39%) The bar on the right is the % who actually hit that threshold as measured by accelerometer (men = 6%) Via BIT's EAST…
People procrastinating working
I need your votes for my proposed SXSW Sydney session. Visit this link: submission.sxswsydney.com Login / Register Search for 'Mind Myths that have become Mind Viruses' in the Search box. Cast your vote. D'you know what I meme?
Wrote a little thing over on @LinkedIn about why after thirteen of the best years of my working life, it's time for me to say toodle-pip to the magical land of @creaturelondon: linkedin.com/feed/update/ur…
This article has now entered my evergreen / forever canon of articles that I will likely refer to a hundred times in the coming years. Ex canon articles: You Say You Want a Devolution (2011), The Premium Mediocre Life of Maya Millennial (2017), The Great Online Game (2021).
This article has now entered my evergreen / forever canon of articles that I will likely refer to a hundred times in the coming years. Ex canon articles: You Say You Want a Devolution (2011), The Premium Mediocre Life of Maya Millennial (2017), The Great Online Game (2021).
Riddle me this: #1 Marketers want to target younger folks (for the most part) #2 This target market does not watch linear TV according to industry figures (NZ/OZ examples below). Yet - all I see is Tweets about 'TV still at the heart of effectiveness.' Not exactly 'data driven'?
One of you must know why Apple puts the 'stop' button in one place for alarms, and opposite place for timers. It must have been a deliberate decision that I cannot for the life of me make any sense of.
I got a dumbphone (Punkt) a few weeks back, and the vibe shift has been extremely palpable; got WAY less anxiety, way more records, and more time to focus on the kids. I'm happy to report, I ain't ever going back. 🤌 Check it - punkt.ch/en/products/mp…
I got a dumbphone (Punkt) a few weeks back, and the vibe shift has been extremely palpable; got WAY less anxiety, way more records, and more time to focus on the kids. I'm happy to report, I ain't ever going back. 🤌 Check it - punkt.ch/en/products/mp…
new manmade horror just dropped !
| The True Cause of Dread and Anxiety — School of Life theschooloflife.com/article/the-tr…)
Great read by Prof Pauwels linkedin.com/pulse/stp-eb-b…
Zoe Scaman @zoescaman
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33K Followers 2K Following author of Pulitzer Prize finalist and NBCC Award winning nonfiction book "Minor Feelings.”Hitler didn't lose World War II, he just cleverly foisted the task of combatting the USSR on to Russia and got the Americans to take over the payroll for many members of the SS and rocket scientists.
The Iraq War was a terrible thing to do, and we shouldn't have done it, but the U.S. absolutely won that war. We smashed all enemies, pacified the country, installed a proxy government, and then dumped the responsibility for day-to-day security in Iran's lap
This is the classiest thing you can do
One day, a few of yall are gonna miss me sharing life stuff.
What the fuck did I do in my previous life to deserve a career in advertising?
@faris Don't put anything online that you wouldn't be comfortable with your granny seeing is a good principle.
Here's a good rule of thumb: Too clever is dumb. - Ogden Nash
@NickSherrard Ours has the best soundtrack halostudio.love
I long and mourn either the memory of that or the illusion of that. More than anything, I wish my parents would have been better human beings. Who hadn't harmed me so much. Or could have stopped or changed or made amends. But they weren't. So, I just lose out.
Looks fake. Is not fake. Coming in November. @McNallyEditions
@ProfByron Oh the number of brand marketers who have wasted countless hours fixating on the “Persuasion” scores and indices in Millward Brown Link test results
@ProfByron Still many, many believers in advertising primarily working by persuasion out there.
Dear brands that send daily emails Fucking stop it.
M-F is for hating ads professionally. The weekend is all about hating ads for fun and relaxation.
@faris @rich_kirk And that…is consultancy pipeline & pull-through 🙌
@faris @tobeconfirmed It’s very good but would not recommend binge watching regardless
Hmm, except September contains the most common birthdays in almost every country that celebrates Christmas (ask your mother why) and a quick check shows September birthdays also over-index for Nobel winners from countries without Sept. school starts. Always check your baseline
The school cut off is September 1st. So a kid with a September birthday is oldest in the year. There are 2 effects: being developmentally ahead helps you get into the best universities, vs the effective mild acceleration of being young in your year which is good for bright kids.
I might circle back to this later... ;-)