JT Papi @jacexpapi
Copywriter/Marketer sharing my journey & insights on clear, effective content for DTC brands & creators. Learning & building in public. Canada Joined February 2025-
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Sunday vibe check before the Monday hits! 😅 How we really feeling about the week?
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Been seeing so many great insights this week about the power of the process and learning through challenges. Really internalizing that the daily effort and what we learn during the grind is often more valuable than just the end result itself. What part of your process taught…
So much focus is often on the shiny results, but the real growth and most valuable lessons seem to come from navigating the messy process and overcoming those daily struggles. That's where the resilience is built. What part of your process taught you the most this week?…
Exploring how AI & automation are set to transform traditional industries (like power engineering, which is my background!). It's fascinating to see the potential for new efficiencies and entirely new skill sets. What industry do you think AI will reshape most profoundly…
It's clear AI can enhance customer experience massively when done right. What's one way YOU think AI will most impact marketing or copywriting for DTC brands & creators in the next year? 🤔 #AIinMarketing #DTC
What's one key task or learning goal you're hoping to make progress on this weekend? Mine is outlining a new client spec piece to build out my portfolio. ↓ #AlwaysLearning #FreelanceLife
Saw a great post on building magnets vs chasing clients this week. For copywriters starting out, what's the most powerful magnet we can build first to attract those initial clients? Is it consistent content, a niche portfolio, or something else? 🤔 #copywriting #freelance
Question for DTC founders & creators: When it comes to your website copy, what's the biggest struggle? 🤔 Is it nailing the headline? Clearly explaining the offer? Writing product descriptions? Something else? Curious!
Working on refining my service package for copywriting clients today. Realizing how crucial it is to clearly define the specific problem you solve, not just list the tasks you perform. What helps YOU get super clear on packaging your freelance services effectively?…
So many businesses have amazing products/services, but struggle to articulate their unique value clearly. That communication gap is often where potential clients are lost. Effective copy bridges that gap by focusing on the customer's needs. #copywriting #marketingtips…
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