Keith Petri 💾 @keithepetri
Founder 💾 @lockr_digital a data collaboration platform for the future of advertising. Choose where and how to activate your data with lockr. loc.kr New York City Joined January 2010-
Tweets25K
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"Solve more problems than you create." Killer motivation on my commute in this morning, @profgalloway
There are worse people to share a stage with... #SalesCon @viant_tech with @airgups23 at @UofDigital Happy birthday! 🎉
On a call with an automated agent from Harry & David and it has fake typing noises as it looks up information and computes a response. 🤯 When can my agent represent me on this call? 📞
You forgot to sign it, @aripap...
Nothing like sifting through @adexchanger newsletters and various thought-pieces as I settle back in post-Cannes. My favorite topic de jure: identity. I love the hit-pieces belittling identity for the sake of anything that is new: curation, AI, etc. The best part is, any…
If only every week was this productive 👨💼
If only every week was this productive 👨💼
Still Trading on a Desk? This one's for the #advertisers stuck between a Desk and a hard place. A Big, Bold, Red wake-up call daring us to envision a better future for digital advertising. Happy #Cannes week.⛵️🦁 Via @Adweek/@trishlaostwal. #DSP #Adtech adweek.com/programmatic/v…
Step. Repeat. Dominate.✨📸 Main Character Energy—Cannes edition.🛥️ Join us on the red carpet at the Viant Café in the @Adweek house.🥂 #CannesLions #Cannes2025 #DSP #Adtech #DigitalAdvertising #Advertising
It is funny sometimes in a startup watching the handful of ex-FAANG people trying to replicate certain rituals that served a purpose in that system, like they're putting on a little pageant.
“Curation is not a cure to your problems. It's a short-term infection...” Hear @keithepetri, CEO & Founder of @lockr_digital, on the latest Web Without Walls podcast, hosted by @Vijay Kumar, CEO & Founder of @Mile_adtech. ➡️ mile.tech/podcast/rethin… 💥 Highlights below:🧵(1/2)
AdTech M&A class of 1Q2025. We forgot to take a photo but ChatGPT has us covered, @LaurenFWetzel 🍵
The Cannes swag is getting a bit ridiculous now 🙃 @AdtechGod @Beet_TV 💤🛩️😎
Anyone that I have spoken to knows that I rely heavily on metaphors... Kudos to @jaymfriedman for working in some 🔥 ones into this piece: adexchanger.com/online-adverti…
Any guesses on the promotional graphic....? 😜
No one is more judgemental than the maître d at Pershing Square.
"the ball's in our court so we'll touch base internally and then follow up to get on the same page so we can double click on this"
🙏#PreachOnTheBeach with Viant 🏝️ It's always a good time when the @marketecturetv crew stops by to shoot the breeze. Check it out!🎥 A Special thanks to: @JonathanDSchulz @keithepetri @FieldGarthwaite @lockr_digital @iris_tv @marketecture @theadforum @JeremyBloomHere…

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