Don Amboyer @Don_Operative
Helping media companies scale their business through technology. Managing Director for Operative in Europe. operative.com London, Stockholm, New York Joined February 2013-
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Don Amboyer retweeted
Excited to discuss the future of digital advertising today with @operative's client advisory board!
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#ctvs14 "Don't ask me to predicted when targeted advertising will generate more revenue than subscriber fees"
#ctvs14 panel frames tv vs internet as debate. BARB/GRP are a square peg that won't fit in a round hole.
Confidentiel : L'américain Operative se lance en France - JDN Média: journaldunet.com/ebusiness/publ… via @journaldunet
Don Amboyer retweeted
#NABshow there's big news @operative! Cablevision vet joins as CTO to lead TV ad sales digital transition hub.am/1lO2PRB
Comcast Has Acquired FreeWheel for $375 Million Cash - videonuze.com/article/comcas… @VideoNuze
TV Soars as the Most Viewed Category On Demand: corporate.comcast.com/comcast-voices…
Best Practices For Converting An RFP Into An Insertion Order bit.ly/15SzpLu via @MediaPost
New York Times Co. Invests in Video to Boost Ad Revenue adage.com/u/4bJ6Ha
The Rise of Programmatic Buying: Winners & Losers (Pivotal Research) online-publishers.us1.list-manage1.com/track/click?u=…
The Branding Shortfalls of Programmatic | The Op-Ed: theoped.operative.com/the-branding-s… via @operative
The Ad Tech Shakeout is Coming | Digiday digiday.com/platforms/the-… via @Digiday
Non-Digital Ad Sales Are a Non-Growth Business dthin.gs/15BrNGw
Time Warner Cable to launch app for Xbox 360 paidcontent.org/2013/06/28/tim… via @PaidContent
jxpaton.wordpress.com/2013/06/21/the… The Past Can't Buy The Future - John Paton's presentation on digital transformation
Broadcasters are missing out on a ton of data-it's time to take TV online paidcontent.org/2013/06/22/bro… via @PaidContent
UK newspapers' print ad revenue 'to shrink by £400m by the end of 2014' gu.com/p/3gkfk/tw via @guardian
TV ad dollars slow to move online - video ads to hit $5.9B by 2017, says report paidcontent.org/2013/06/10/tv-… via @PaidContent
Come visit the Operative crew at #gulltaggen
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