IAB @iab
#IAB empowers the media and marketing industries to thrive in the digital economy. iab.com New York Joined May 2008-
Tweets28K
-
Followers104K
-
Following4K
-
Likes13K
.@VIZIO's Katherine Pond chats with #TopChef's judge @tomcolicchio: "Food was always pop culture, but it became more so because of the TV!" #IABNewFronts
Tune back into the NewFronts livestream! "We always were and always will be there for our customers!" - Mike O'Donnell, @VIZIO #IABNewFronts
👏 … and that’s a wrap for the #GoogleNewFront!
“96% of our customers have used at least one @Google Al-powered feature!” - says Bill Reardon as he wraps up the 2024 #GoogleNewFront. Stay tuned for more sessions! #IABNewFronts
.@AdamStewartLA1, Kristi Argyilan (@Albertsons Media Collective), and John Lee (@NBCUniversal) break down how #brands & #publishers are already using PAIR (Publisher Advertiser Identity Reconciliation) #IABNewFronts #GoogleNewFront
Viewers are watching Shorts on the biggest screen in their house, says @sfdowney — and even what we consider “normal” viewing behavior today could look totally different in a few years. That’s why it’s time for marketers to unify their streaming media 📺 #GoogleNewFront @iab
"85% of users globally want brands to invest in privacy-safe technologies," Adam Stewart (@Google) #IABNewFronts #GoogleNewFront
“In a changing market, flexibility is power,” said Clare Ritchie (@OmnicomMediaGrp) while sharing insights on @Google Al-powered feature in Display & Video 360 #IABNewFronts #GoogleNewFront
“If you want to take video creation seriously, @YouTube is the place to be!” @BingingWBabish and @itslisanguyen share how their audiences engage with their content while making cake pops. #IABNewFronts #GoogleNewFront
Pete Chelala (@paramountco) and Jill Steinhauser (@wbd) sit down with @theKristenOHara to discuss how @Google’s Display & Video 360 is helping their clients. All in matching outfits! #IABNewFronts #GoogleNewFront
Sara Newton-Smith (@MarsPetcareUS) and Nick Amico (@emglobal) share details on their partnership and discuss success unifying #streaming video buys with the help of Google Al-powered tools. 🐶 #GoogleNewFront #IABNewFronts #brand
We're collaborating to build open standards and contributing the PAIR protocol to the @iab Tech Lab, announces @theKristenOHara. This will enable ad tech companies — and the industry as a whole — to adopt privacy-forward audience solutions that benefit everyone. #GoogleNewFront
Remember to tune into the livestream! bit.ly/4aWliX8 #IABNewFronts #GoogleNewFront
Remember to tune into the livestream! bit.ly/4aWliX8 #IABNewFronts #GoogleNewFront
.@Google's @theKristenOHara: "In the last three years, the number of top creators that receive the majority of their watch time on TVs has increased by 400%" #IABNewFronts #GoogleNewFront
"Marketers who view using first-party data as enabling Al have seen a 30% lift in performance. #Al doesn't just give us more data. It gives us the right data," - Sean Downey, @Google #IABNewFronts #GoogleNewFront
NewFronts is LIVE! @mrdcohen just kicked off the event on the @Google stage 👏 #IABNewFronts
Time to get excited: #IABNewFronts begins TOMORROW! 📣 How do you think social media and online video platforms will handle this year's event? Check out the @adage predictions in this article by @GarettSloane: bit.ly/3wktdyL
Get ready for the highly-anticipated #IABNewFronts starting in 2 DAYS in NYC! This event is the ultimate one-stop shop for brand marketers & media buyers to get a first look at the latest cutting-edge #DigitalVideo content & marketplace innovation: bit.ly/3xPQFV0
Created in partnership with Guideline and @AdPerceptions, the #IAB 2024 Digital Video Ad Spend & Strategy Report Part One: Market Size & Growth Projections report provides a lens into the trends within the #TV/#digital video market & more. Download now: bit.ly/3xSvsKi 📊
GET READY: the highly anticipated 2024 #IABNewFronts is starting NEXT WEEK! Join speakers from companies like Google/YouTube, A+E Networks, Condé Nast, dentsu, GM, GroupM, Roku, Yahoo, and others on April 29 - May 2 in New York City: bit.ly/3V6mWkc
Terence Kawaja @tkawaja
31K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.
AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)
ADWEEK @Adweek
691K Followers 26K Following All the news, insights and inspiration you need to know in advertising, marketing and media.
Ari Paparo @aripap
26K Followers 3K Following Ad Tech influencer. CEO and contributor @marketecturetv. Subscribe to my newsletter: https://t.co/DBNpzkhjvt
Elliot Hill @block_writer
23K Followers 735 Following Consultant CMO @VerasityTech + @Vera_Views #AdTech #Blockchain #Advertising #Web3. PR professional member with @CIPR_Global.
Ad Age @adage
977K Followers 69K Following Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.
Lou Paskalis 🇺🇦.. @LouPas
27K Followers 11K Following I primarily post on LinkedIn. l help marketers connect their efforts to the enterprise growth agenda and tech companies hone their narratives. #F1 fan!
Paul Bannister @pbannist
7K Followers 511 Following @WeAreRaptive CSO and co-founder. Talk about digital advertising, privacy, adtech, and occasionally video games. Views are mine.
Robin Wheeler @robinw
60K Followers 4K Following Attempting to live life in moderation & failing miserably. Mother of lively girls Quinn & Parker. Wife of @wheelsjawjack & CRO of @fetchrewards
Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
The Last Party Cookie.. @humanpropensity
5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.
Brian Morrissey @bmorrissey
44K Followers 3K Following Writing about sustainable modern media businesses at The Rebooting.
Digiday @Digiday
188K Followers 4K Following Authority, insight, and honesty on digital media and marketing.
JP Maheu @jpmaheu
40K Followers 3K Following Board Member & Advisor; former Global VP of Ad Sales @Twitter; former CEO of Bluefin Labs & Razorfish; tennis, ski, #blacklivesmatter
The Drum @TheDrum
228K Followers 3K Following The Drum covers modern marketing, agency business, creativity & the future of media. We help marketers make better decisions.
Myles Younger @Myles_Younger
4K Followers 935 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.
Pinoy Crypto Kingpin .. @pinoyverasian
10K Followers 924 Following I'm a Dreamer, but I'm not the only one | | Future Multi Millionaire 🔥🚀 #PinoyKingpin
Alex Cone @alextcone
3K Followers 1K Following I like to read history and travel. I work at the intersection of digital ads and privacy. I’m currently a PM for Google’s Privacy Sandbox. Opinions are my own.
Aram Zucker-Scharff |.. @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my own
Albert Nissim @AlbertNissim
0 Followers 62 Following
Mez Media Group LLC @MezMediaGroup
0 Followers 18 Following
Sarah Nguyen @sarahhnguyen
265 Followers 438 Following
RobertStone @RobertStone
145 Followers 444 Following
José Miguel Cusme @jmcusme
148 Followers 792 Following
More Majorum @sow09600
26 Followers 416 Following Preuve est faite que visages dévots et pieuses actions nous servent à enrober de sucre le Diable lui-même. { Kielbasa Posse , Polka ... }Art. 11 DDHC
meleko thapelo @ThapeloMeleko
3 Followers 35 Following
Toral Desai @desaitoral
96 Followers 240 Following Dance | Draw | Laugh | Travel Smile, you don't own all the problems in the world :)
Daphnee @DaphneeDG8
155 Followers 611 Following
THOMPSON CHIBUZO ELIJ.. @chib4intergrity
105 Followers 1K Following IT IS MY DESIRE TO ADD MEANING TO PEOPLES LIVE. https://member. https://t.co/wOde9IOmCG --up/?ref=zk7jKr
Dr Shopify @LoisNaomi147865
221 Followers 1K Following My Name is Dr. Shopify , I'm a Shopify partner and also a Shopify website designer, boost sales online, 🥇🥈🥉
Kaspar Vanitatum @kastatum
0 Followers 99 Following
P4rm4 @P4rm4134991
28 Followers 156 Following
Parth Mistry @ParthMi84986410
6 Followers 208 Following
Francisco Li @cisco_li
12 Followers 229 Following 🇨🇳 Filólogo hispánico 🇪🇸Comunicación y Publicidad; Gestión hotelera
Aniket Shroff @Aniketshroff9
3 Followers 40 Following
Direct Digital Holdin.. @directdigitalh
23 Followers 17 Following Direct Digital Holdings is a fast-growing, efficiency-focused solutions provider in the digital marketing and advertising sector.
Jamal Springer @JamalSpringer01
25 Followers 331 Following Dreamer & Visionary currently building the future of advertising 🚀 Background: Tech, Development Operations, Platform Engineering.
Simon W @sumo_snow
94 Followers 363 Following
x_fer @x_fernyc
0 Followers 479 Following
Cavia porcellus @Cavia700349
6 Followers 150 Following
Roberto García @RGarciaRod
2K Followers 2K Following Producción #SERPodcast. Diseñador sonoro | Realizador | Técnico de Sonido. De Usera y siempre siempre siempre de @carrusel
The Voiceless Angel @Bratscheallein
237 Followers 2K Following
Ge M @Gem74996M
58 Followers 197 Following
Daniel Díaz @DanielD7799
2 Followers 62 Following
Amy Eliason @amy_eliaso16986
0 Followers 361 Following
Stelios Nika @stel1o
0 Followers 47 Following
Ellyass Ellyass @ellyassellyass9
5 Followers 65 Following
Devyn Benner @devynbenner
30 Followers 74 Following
Connor Macklin @CMacklin15382
0 Followers 61 Following
Wojtekk @wojtekk23
139 Followers 3K Following Prefab Sprout stan, making computers go brrrrr 🌱 | he/him, on/go/mu
Aman Ebrahim @AmanEbrahim8
146 Followers 2K Following For Aman and Rabia Enterprise operating in the Ethiopian cultural clothes industry, there are several key pieces of advice that could prove beneficial for their
Toppole69 @ImachAdrian
0 Followers 232 Following
GRANDPA ALZHEIMERS�.. @nicholas_ogollo
47 Followers 1K Following
gina reduto @Regemunk24
0 Followers 34 Following
Denise Utter @denisedesignare
28 Followers 199 Following marketing and public relations professional with a background in graphic design and copywriting
Carbon Footprint Ltd @CarbonAcademy
3K Followers 669 Following Carbon Footprint Ltd - home of carbon footprint calculations, carbon reduction, carbon offsetting, net zero & all things sustainable for business & individuals.
Terence Kawaja @tkawaja
31K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.
AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)
ADWEEK @Adweek
691K Followers 26K Following All the news, insights and inspiration you need to know in advertising, marketing and media.
Ari Paparo @aripap
26K Followers 3K Following Ad Tech influencer. CEO and contributor @marketecturetv. Subscribe to my newsletter: https://t.co/DBNpzkhjvt
Eric Seufert @eric_seufert
39K Followers 2K Following Investor, Heracles Capital: https://t.co/VMWd6QtHGI | Analyst, Mobile Dev Memo: https://t.co/d8aHtDNdC4 | Developer, Theseus: https://t.co/gW7TUlA8Le.
Ad Age @adage
977K Followers 69K Following Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.
Lou Paskalis 🇺🇦.. @LouPas
27K Followers 11K Following I primarily post on LinkedIn. l help marketers connect their efforts to the enterprise growth agenda and tech companies hone their narratives. #F1 fan!
Robin Wheeler @robinw
60K Followers 4K Following Attempting to live life in moderation & failing miserably. Mother of lively girls Quinn & Parker. Wife of @wheelsjawjack & CRO of @fetchrewards
Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
Brian Morrissey @bmorrissey
44K Followers 3K Following Writing about sustainable modern media businesses at The Rebooting.
Digiday @Digiday
188K Followers 4K Following Authority, insight, and honesty on digital media and marketing.
Mike Shields @digitalshields
19K Followers 780 Following Founder of Shields Strategic Consulting. Host of Next in Media https://t.co/ltVcyWvJMz co-founder https://t.co/8TwQSUpyKB, former @BusinessInsider, @WSJ, @Digiday, @Adweek
MediaPost @MediaPost
113K Followers 882 Following Daily news and commentaries for media, marketing and advertising professionals looking for the most comprehensive industry coverage.
JP Maheu @jpmaheu
40K Followers 3K Following Board Member & Advisor; former Global VP of Ad Sales @Twitter; former CEO of Bluefin Labs & Razorfish; tennis, ski, #blacklivesmatter
The Drum @TheDrum
228K Followers 3K Following The Drum covers modern marketing, agency business, creativity & the future of media. We help marketers make better decisions.
Alex Cone @alextcone
3K Followers 1K Following I like to read history and travel. I work at the intersection of digital ads and privacy. I’m currently a PM for Google’s Privacy Sandbox. Opinions are my own.
MarTech Series @MarTechSeries
14K Followers 4K Following MarTech Series covers the Marketing Technology (#MarTech) industry through editorial insights, trends & benchmarks.
Ana Milicevic @aexm
9K Followers 2K Following Wartime consigliere | Entrepreneur mixing media, technology, advertising, marketing, & commerce | Co-founder of Sparrow Advisers | I fix the hard problems
Lara O'Reilly @larakiara
20K Followers 8K Following Journalist @thisisinsider on the tech desk, covering digital advertising companies and tech companies that sell ads. DM me for my Signal/Telegram
Bird & Bird @twobirds
10K Followers 2K Following We're an international law firm helping organisations being changed by the digital world. With 1700 lawyers in 32 offices, we're ready to help wherever you are.
Playwire @playwire
2K Followers 2K Following A global revenue amplification company specializing in maximizing returns for #Publishers and #ContentCreators. #AdTech #DigitalAdvertising #AdMonetization
Hala Taha @yapwithhala
7K Followers 1K Following Young and Profiting 👸🏻 The Podcast Princess 🎤 CEO of YAP Media - #SocialMedia & #Podcast Agency 🚀 LISTEN. LEARN. PROFIT
InfoSum @InfoSum
1K Followers 601 Following Reclaim your data destiny. Build better customer experiences.
Tanya Forsheit @Forsheit
8K Followers 7K Following Head of Privacy Compliance at The New York Times. Tweets are mine.
Dera J Nevin @dera_nevin
2K Followers 242 Following Lawyer and tech evangelist. All things data: privacy, governance, monetization, and policy. Views my own. RT not endorsements.
Gabrielle Heyman @gabheyman
121 Followers 563 Following
Melissa Joan Hart @MelissaJoanHart
615K Followers 153K Following You may know me as Clarissa or Sabrina or Mel from Melissa& Joey, but my 3 boys Mason, Brady & Tucker call me Mommy! Thats my favorite role yet!
Ziad Ahmed @ziadahmed
11K Followers 695 Following Yale '21 | CEO @juvconsulting | founder @weredefy | @forbes #30Under30 | american-muslim speaker/entrepreneur | say hi: [email protected] | he/him/his
Eric Daimler @ead
87K Followers 1K Following Composable Engineering Design; Category Theory; Working to have everyone on the field for our digital future; Fmr CS Prof. @CarnegieMellon; Obama Admin Alum
Andrea Mitchell @mitchellreports
1.9M Followers 2K Following NBC News Chief Washington Correspondent and Chief Foreign Affairs Correspondent/Anchor, Andrea Mitchell Reports, weekdays at 12pm ET on @MSNBC.
Vibenomics @Vibenomics
680 Followers 426 Following Vibenomics, a Mood Media Company, is the leading in-store digital advertising provider.
Drew Panayiotou @drewpanayiotou
905 Followers 123 Following Global Chief Marketing Officer, @Pfizer. Avid hockey fan, believer in innovation, precision marketing and creativity. Views here are my own.
Northwestern @NorthwesternU
82K Followers 2K Following The official account of Northwestern University, highlighting breakthrough research, leading faculty and the student experience.
Sandy Hook Promise @sandyhook
110K Followers 9K Following Get involved to prevent school shootings and #EndGunViolence. Text PROMISE to 79775. #ProtectOurKids RT ≠ endorsement. Account not monitored 24/7.
Evergreen Trading @EvergreenTradng
139 Followers 69 Following We're a media investment agency that creates significant incremental economic value for our clients.
Computer & Communicat.. @ccianet
6K Followers 967 Following The Computer & Communications Industry Association (CCIA): 50 year-old tech trade assoc. promoting #netfreedom, balanced #patent #copyright #antitrust policies.
Ethyca @ethyca
785 Followers 443 Following Open-source developer tools for data privacy. Let's build a more respectful internet together: https://t.co/HePmxIeFlN
Victoria Garrick Brow.. @victoriagarrick
10K Followers 372 Following a lil bit of everything with no filters or bs host of Real Pod - founder of @hidden_opponent - TED Talk Speaker - D1 Athlete - #RealPost
Northwestern Medill @MedillSchool
21K Followers 1K Following Medill School of Journalism, Media, Integrated Marketing Communications @NorthwesternU // #MyMedillStory #Medill100
Cooler Screens @CoolerScreens
61 Followers 31 Following Reimagining the consumer shopping experience.
Arc Worldwide @arcww
839 Followers 270 Following Arc activates brands and changes behavior by understanding people through the lens of a shopper
ThreeFold @threefold_io
8K Followers 649 Following Decentralized autonomous cloud & Internet infrastructure. Capacity live in ±60 countries. Join in.
CVS Health @CVSHealth
68K Followers 5K Following Wherever and whenever you need us, we bring our heart to every moment of your health.
Sarah Nassauer @SarahNassauer
10K Followers 1K Following Wall Street Journal reporter covering Walmart, Target and other retailers. Cell/encrypted Signal/WhatsApp: 347-604-1651, [email protected]
Hilary Milnes @hilarymilnes
6K Followers 2K Following Americas editor at @voguebusiness. ✉️: [email protected]
Joe Keenan @MrJoeKeenan
11K Followers 659 Following Frasier farceur, Author of the novels Blue Heaven and My Lucky Star, Playwright, TV Writer, and Creator/Lyricist of Everybody Rise! A Resistance Cabaret
Ann Gehan @anngehan
2K Followers 2K Following Covering e-commerce, retail + consumer brands @theinformation 🛍️ Prev @businessinsider @dallasnews @dukechronicle @conmonitornews / I’m on Signal: 646-374-8461
Siddharth @SidCavale
730 Followers 640 Following I cover U.S. Ecommerce & Retail for @Reuters. Former US CPG Specialist and consumer Editor-in- Charge. Arsenal Fan. Views are mine and retweets ≠ endorsements.
Jordyn Holman @JordynJournals
17K Followers 3K Following Reporter @nytimes • Covering retail + the economy + the culture • Busy reading some book • Chicagoan forever • [email protected]
Tatiana Walk-Morris @Tati_WM
3K Followers 4K Following A journalist who blogs: @Freelance_Beat Amplifying unheard voices. Use your words wisely. The keyboard is mightier than the sword.
gabriela barkho @gabrielabarkho
4K Followers 1K Following senior reporter @digiday's @modernretail covering consumer brands • previously @observer • hold on i’m checking resy for a table
Danni Santana @enterSanDan
1K Followers 622 Following Editor, Personal Finance @CNET Formerly @BusinessInsider, @fos, @Skift, @_diginsurance RT≠ endorsements. Opinions are my own.
Jill Manoff @JillManoff
2K Followers 480 Following Editor-in-Chief, Glossy; Global Editorial Director, Glossy Brands
Liz Flora @Liz__Flora
2K Followers 872 Following Beauty correspondent, @bof // words @artnet @slate @theatlantic @wwd @glossyco
Sharon Edelson, Forbe.. @EdelsonSharon
1K Followers 2K Following Forbes senior contributor; former WWD and W magazine senior editor; W special projects; AdAge, AdWeek. BA Boston University, Masters Degree, Journalism NYU
Nathaniel Meyersohn @nmeyersohn
15K Followers 7K Following Curious consumer reporter @CNN. Tweets about 🏀 Pitch me: [email protected]
Courtney Reagan @CourtReagan
56K Followers 2K Following @CNBC senior retail reporter, @NYUStern @MiamiUniversity alum, marathons, country music & OSU football. Livin' the NYC dream but forever a proud Ohioan
Gabrielle T. Fonrouge @FonrougeGab
3K Followers 1K Following Young, scrappy and hungry 🎶 Retail reporter @cnbc, former @nypost. Reach me: [email protected] or [email protected]. 201-803-5935 on Signal.
Dan Berthiaume @DBerthiaumeCSA
3K Followers 3K Following Senior Editor Technology at Chain Store Age. RETHINK Retail Top Retail Expert. Proud #GenX. Opinions are my own.
Malique Morris @luxeoflique
1K Followers 580 Following DTC Correspondent @BoF | Prev: @theinformation | Dormant Culture Critic Who Loves Bad Indie Films and Music | He/Him | [email protected]
Olivia Rockeman @livrockeman
2K Followers 824 Following Covering consumers, apparel, fashion and home improvement for @business. Opinions my own.
Leticia Miranda @leticia
5K Followers 2K Following reporter at heart. formerly of @opinion @NBCNewsbusiness and BuzzFeed News (RIP). just here talking to myself. [email protected] 💁🏽♀️🏳️🌈
Kimberly Chin @MsKimberlyChin
2K Followers 2K Following Retail reporter @Axios covering M&A, IPOs, VC, PE, shareholder activism, vp @DeadlineClub ex @WSJ @newmarkjschool 📝💃🌮🐱✈️
Richard Collings @RichCollings
1K Followers 364 Following Reporter for @Axios and @AxiosPro, covering the financial activities of retailers.
Bausch + Lomb @BauschLomb
18K Followers 158 Following This is the official U.S. Bausch + Lomb Twitter page. We're dedicated to helping people see better to live better.
PossibleEvent @PossibleEvent
626 Followers 341 Following A new dynamic marketing event and expo experience, focused on the collision of people, culture, business and ideas. Save the Date: April 28-30, 2025
The @iab NewFronts Week begins today! Join Condé Nast tomorrow as we present our 2024 #NewFronts. This year’s Condé Nast NewFronts will showcase our new and returning original series, as well as expanded creative and branded offerings and distribution partnerships.
👏 … and that’s a wrap for the #GoogleNewFront!
Viewers are watching Shorts on the biggest screen in their house, says @sfdowney — and even what we consider “normal” viewing behavior today could look totally different in a few years. That’s why it’s time for marketers to unify their streaming media 📺 #GoogleNewFront @iab
We're excited to get started at the #GoogleNewFront. Join us to learn how brands can unify their media, deliver privacy-preserving yet relevant ads, and maximize the power of Google AI. ⏰WATCH the livestream today starting at 10 AM ET → goo.gle/3JGKuoU
Kicking off the #GoogleNewFront presentation, @sfdowney says that in this new era of streaming, it’s time to put Google AI to work for your brand.
Marketing is at an inflection point, says @theKristenOHara — and Google is here to help brands work with the partners they need. #GoogleNewFront
This week is the 2024 @iab NewFronts! Expect lots of news from various digital media companies, online platforms and adtech firms. #IABNewfronts This morning is Google’s Newfront event at 10am ET. (I’ll be there and others throughout the week.)
🔔 The #GoogleNewFront is happening now! Watch the livestream on @GMktgPlatform’s YouTube channel: 🔗 youtube.com/watch?v=uzvubz… @iab
2024 @iab NewFronts includes this one from @FueledByGSTV dailydooh.com/archives/162638
🔥 @iab predicts social video ads will outpace Connected TV spend in 2024! As viewing behaviors change, marketers must pivot to leverage this rising channel. Are you prepared for the social video boom? Read more: bit.ly/4bfBjb3 #SocialVideo #VideoAds #AdTrends
GSTV are holding their @FueledByGSTV 2024 Newfront on Wednesday May 1 at the @iab NewFronts 2024 dailydooh.com/archives/162615
Ad Spending On Digital Video Expected to Grow 16% in 2024 @jlafayette @iab #newfronts @Advanced_Adv nexttv.com/news/ad-spendi…
Join us at the @iab Podcasting Upfronts on May 9 to hear about The Magic of Podcasting: How Brands are Finding Success with the Right Podcast Partners with our team and ad partners @abcaudio’s @eaalesse & The Viall Files’ @NickViall bit.ly/49LFAlh
🛍️ The future of shopping is here! Download @iab's new report, "Retail Media Goes to the Movies,” for streaming insights from @innovid — and the scoop on turning #CTV into a dynamic marketplace for targeted, #shoppable content. ⬇️ bit.ly/44btAbD
At this year's @iab PlayFronts, one thing was clear: it's time for the industry to move past flashy metrics in gaming and, instead, focus on closing the gap between consumer attention and marketing budget allocation. GALE's Max Bass shares how. gale.agency/blog-posts/in-…
On Monday, April 29th, Condé Nast will participate in @iab's 'Spotlight On: News' session, offering thought-provoking discussions as CEOs, thought leaders, and advertisers convene to emphasize media's role in supporting reputable journalism. Register now: iabnews.iab.com
Panelists at the IAB Public Policy and Legal Summit outlined some of the issues marketers must contend with while using the technology. @iab | @marketingdive | #AI ow.ly/1lNh50RcQTE
🔥🎙️ ¡En vivo desde el Fireside Chat! 🔥🎙️ ¡La emoción está en su punto! Estamos encantados de tener a Matteo Ceurvels, Principal Analyst, Latin America & Spain en @eMarketer, y a Jeffrey Bustos, VP Measurement Addressability Data en @iab, compartiendo sus conocimientos.
According to @iab and @PwC report, U.S. internet advertising reached $225 billion in 2023, a 7,3% increase year-over-year martech.org/internet-adver…
Trends for United States
You might like
