Coalition4BetterAds @ForBetterAds

Leading international organizations involved in online media formed the Coalition for Better Ads to improve consumers’ experience with online advertising. betterads.org Joined September 2016

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Coalition4BetterAds @ForBetterAds

2 years ago

Our research found that frustration with annoying and disruptive ad experiences continues to be the biggest driver of ad blocker adoption. Learn more about our plans for 2024: betterads.org/blog/2023-year…

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Coalition4BetterAds @ForBetterAds

2 years ago

We welcome @Publisher_Coll to our registry of companies that support the Better Ads Standards to improve the online ad environment for consumers.

Publisher Collective @Publisher_Coll

2 years ago

We welcome @Publisher_Coll to our registry of companies that support the Better Ads Standards to improve the online ad environment for consumers.

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Coalition4BetterAds @ForBetterAds

3 years ago

Learn more about the consumer-focused Better Ads Standards at betterads.org searchenginejournal.com/google-will-re…

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Coalition4BetterAds @ForBetterAds

3 years ago

ICYMI: @Google adopts Better Ads Standards to improve in-app experiences for users. support.google.com/googleplay/and…. View the Standards at betterads.org/standards

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Mobile Marketing @MMMagTweets

4 years ago

Coalition for Better Ads launches Better Ads Standard for mobile apps. mobilemarketingmagazine.com/coalition-for-…

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Coalition4BetterAds @ForBetterAds

4 years ago

Today we announce a new Better Ads Standard for mobile apps, identifying the ads that consumers find most annoying and disruptive. The new Standard builds on those for other environments that have benefited consumers through widespread industry adoption. betterads.org/press-releases…

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CommunicateOnline @CommunicateME

4 years ago

Communicate shares the key takeaways from @ABG_GCC 's recent webinar with the @ForBetterAds communicateonline.me/category/indus…

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Ogury @weareogury

4 years ago

We are proud to be among a small handful of companies that are first to receive the Coalition for Better Ads’ Better Ads Certified Seal. We are honored to be involved in this @ForBetterAds program. Read more in @benlanfry's blog. bit.ly/3hBmozk #CoalitionForBetterAds

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Mobile Marketing @MMMagTweets

4 years ago

.@ForBetterAds launches new certification programme mobilemarketingmagazine.com/coalition-for-…

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Eric Hochberger @EricHochberger

4 years ago

We are proud to be one of the initial recipients of the @ForBetterAds Better Ads Certified Seal alongside @AdColony, @kargo & @weareogury. To receive this seal, our ad services were evaluated against and approved by the Coalition’s Better Ads Standards. bit.ly/3biAB0a

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AdColony @AdColony

4 years ago

We are happy to announce that AdColony is one of the first companies to have ad experiences reviewed and certified as compliant with Better Ads Standards from @ForBetterAds! bit.ly/3tFdAuD #mobilemarketing #mobilemonetization #consumerexperience #ux

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Coalition4BetterAds @ForBetterAds

4 years ago

We are pleased to announce @AdColony @kargo @mediavine @weareogury as first sellers with their ad experiences certified compliant with the Better Ads Standards betterads.org/press-releases… #BetterAds

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Coalition4BetterAds @ForBetterAds

5 years ago

Better Ads Standards i.d. ad experiences that annoy consumers and encourage ad blocking. Widespread industry adoption of the Standards has benefited consumers and reduced ad blocking. Learn about the impact here: betterads.org/impact

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Dan Rua @danrua

5 years ago

Calling all publishers that have already put in the hard work to improve ad experiences. Pilot partnership between @ForBetterAds & @getadmiral turns that effort into immediate revenue. Apply for pilot at the link below. #adops #betterads #publishers #revenue

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Coalition4BetterAds @ForBetterAds

5 years ago

New survey: 44.2% of adblock users willing to allow ads to support Better Ads-Certified sites. @ForBetterAds and @getadmiral partner to empower publishers to message adblocking visitors to allow Better Ads and measure improved adblock revenue recovery. prweb.com/releases/coali…

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Coalition4BetterAds @ForBetterAds

5 years ago

Better Ads Standard for short-form video takes effect; planning underway for in-app research; decline in ad blocker adoption and usage - read our latest update betterads.org/blog/cba-updat…

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Digiday @Digiday

5 years ago

‘The inevitable maturation of the industry’: Desktop ad blocking is past its peak buff.ly/2YhN6T2

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IAB UK @IABUK

6 years ago

🙌 @LADbibleGroup Find out more about the Gold Standard & how you can get involved here: iabuk.com/goldstandard

Mobile Marketing @MMMagTweets

6 years ago

🙌 @LADbibleGroup Find out more about the Gold Standard & how you can get involved here: iabuk.com/goldstandard

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Basis Technologies @basisglobaltech

6 years ago

The Coalition @ForBetterAds polled 45,000 consumers worldwide to determine their video ad pet peeves. @Adweek explains: bit.ly/371OfQ7 #intrusiveads #videoads