Aaron Shapiro @amshap
Technologist, Marketer, Company Builder Currently Founder, CEO: @dayfwrd Founder: @hugeinc, Silverpop (now @GoAcoustic) Author: Users, Not Customers aaronshapiro.com NYC Joined May 2009-
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I'd add one more: BE AUTHENTIC @adage @ejschultz3
I'd add one more: BE AUTHENTIC @adage @ejschultz3
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Inspiring example of innovation amidst the current restaurant crisis wired.com/story/restaura…
OTT game changer: "Nielsen is estimating that people staying home can lead to almost a 60 percent increase in the amount of content we watch in some cases and potentially more depending on the reasons" theverge.com/2020/3/19/2118…
Aaron Shapiro retweeted
After the shock, ad industry grimly prepares for a prolonged downturn buff.ly/2TSepBq
Spot on. Advertising wasn't the issue, the product was.
Spot on. Advertising wasn't the issue, the product was.
Aaron Shapiro retweeted
We're reaching the breaking point for attention-based business models, so what comes next? @amshap talks to @PCMag's @dancosta about the coming efficiency economy: youtube.com/watch?v=MlwZDw…
Aaron Shapiro retweeted
Transparency and action, please: bloomberg.com/news/articles/…
Aaron Shapiro retweeted
"Physical retail isn’t dead. Boring retail is." Magenta recaps @wallowmuddy's SXSW presentation aimed at inspiring retailers to create new futures for themselves: magenta.as/the-retail-apo…
Looking forward to this. If you’re at SXSW today/tomorrow, come say hi.
Looking forward to this. If you’re at SXSW today/tomorrow, come say hi.
Aaron Shapiro retweeted
Huge at #SXSW today: 3pm & 5pm sessions at the Midnight Cowboy featuring Huge, McDonald's, Microsoft, & Broadridge (huge.is/2Fq0KMu , huge.is/2Ge6O7M ) & 5pm sessions on the future of retail w @wallowmuddy (huge.is/2Gcv8aj ) & AI (huge.is/2HlAOhu)
Looking forward to returning to SXSW this year. If you’re going, join me and @HarvardBiz's @maureenhoch for a conversation about the end of attention based business models and what’s next for the digital economy bit.ly/2G6YS8i
Aaron Shapiro retweeted
Moving your #company into the digital age has a major #upside to your daily #operations and #customer #engagement. It's an #inexpensive #fix that will see you reaping the #benefits in no #time. @amshap @hugeinc Learn more: on.msnbc.com/2FxpbHe . . . . . #digitalage #digital
Aaron Shapiro retweeted
Talked shop with @LaurenJohnson @Adweek about the importance of appointment based experiences...and my love for SNKRS and Supreme. 👌
Talked shop with @LaurenJohnson @Adweek about the importance of appointment based experiences...and my love for SNKRS and Supreme. 👌
Aaron Shapiro retweeted
.@amshap and @jjramberg explain what digital transformation means for small businesses on @MSNBCYourBiz
.@amshap and @jjramberg explain what digital transformation means for small businesses on @MSNBCYourBiz
Looking forward to this - tune in this Sunday.
Looking forward to this - tune in this Sunday.
Excited to be working with @BeNononsense
Aaron Shapiro retweeted
Roses are red. Violets are blue. If you're bad at sharing your feelings, we made this for you vailentine.com
Aaron Shapiro retweeted
.@jeffreypruitt gets it inc.com/jeff-pruitt/th…
Aaron Shapiro retweeted
Congrats to the team at @QuickenLoans and Huge on ranking #6 in @adage's first Super Bowl Ad Rank with @MorningConsult. For more on how this spot came together, check out the behind the scenes video: youtube.com/watch?v=bnMnKi…
Congrats to the team at @QuickenLoans and Huge on ranking #6 in @adage's first Super Bowl Ad Rank with @MorningConsult. For more on how this spot came together, check out the behind the scenes video: youtube.com/watch?v=bnMnKi…
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